That was the scene at the Pentagon Mall yesterday, with so many people waiting for the iPhone 3G that the line stretched from the Apple store three storefronts to the left all the way around the balcony.
At 8:15 in the evening.
I don’t want to belabor the point, since I am so sure that the media today is tripping all over itself to talk about this that I’m tired of it already and I haven’t even turned on the TV, but the scene was so jaw-dropping that I needed to share. The only news I’m really interested in about this is specific to Pentagon City mall, where I made a rough count of about 70 in that line. With Apple quoting about a 7-10 minute time to process a single sale – contracts, you know – I figure that one of two things happened:
- They stayed open till around 1am to handle all those customers
- The shut their doors at about 10pm, stranding 40+ people who then rioted, breaking and burning all around them before degenerating into savagery and bludgeoning each other to death with iBooks.
I figure it looks something like this there now.
screengrab from the Dawn of the Dead remake, if you wondered….
This morning, Saturday, at 10am, the line at Clarendon was STILL all the way down to the Barnes & Noble, and the AT&T store in Bailey’s Xroads was still past the blockbuster.
I didn’t realize that Soviet Bread Line = iPhone Line. Pent up demand + Lengthy purchase time at a person = Cranky, Cranky Tom.